SightLine comes at three basic price points:
- Below $20.00 = reader quality frames like available at drug stores and mass-merchandise retailers.
- Between $20 and $30 = Optical Frames. All are suitable for prescriptions lenses. These same frames I used to wholesale into many large optical programs around the USA –the frame is retails for $49 to $99 in optical shops. Plastic models can be heated (that matters to an Optician) and adjusted. Metal models have stainless steel eye-wires, adjustable nose pads, and temples.
- Over $30 = Premium Quality Optical frames. Same properties as above category, but with higher quality materials, better metal plating processes, improved hinges, etc…. These are the same frames we would wholesale to optical shops in North America, and retailed for $79.00 to $179. Our closest competitor for these models would probably be Eyebobs or Warby Parker. Check out these two models as examples of retail for the same frames: Sophie and Saul.